Some entrepreneurs say your logo, even your business name, doesn’t really matter in the end. That in the end it comes down to your products and your marketing.
But a strong brand identity is sticky. It’s something people will remember. And if you’re selling apparel, it’s something your products wear.
In this episode you’ll learn from an entrepreneur who invested heavily into their brand identity very early on and why they think it was an important decision for their brand.
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